EEAT Score & AI Visibility

EEAT Score & AI Visibility is a free SEO page analyzer Chrome Extension designed to help SEO professionals, content teams, and digital marketers understand how individual webpages perform against modern EEAT principles and AI-driven search visibility models. The extension provides a structured, page-level breakdown of Experience, Expertise, Authority, and Trust, alongside a modelled AI visibility likelihood score. It is built for practical SEO analysis, not ranking guarantees, and focuses on how content quality, structure, and clarity affect visibility in AI-generated summaries and answers. All analysis runs locally in your browser. No data is collected, stored, or transmitted. What this extension is built for Search is changing. Traditional ranking factors still matter, but AI-driven search systems increasingly rely on content clarity, first-hand signals, structure, and answerability. EEAT Score & AI Visibility helps you evaluate whether a single page is aligned with those expectations. This extension is intentionally page-level and manual. It does not crawl websites, automate changes, or attempt to manipulate rankings. It is a diagnostic SEO tool designed to support analysis and decision-making. Core features EEAT breakdown per page The extension analyzes page content and produces individual scores for: • Experience – first-hand language, testing signals, and author presence • Expertise – depth, structure, and instructional clarity • Authority – organizational signals, schema presence, and credibility indicators • Trust – HTTPS usage, transparency signals, and indexability Each pillar is scored independently and combined into a weighted EEAT score based on a consistent scoring model. AI visibility likelihood In addition to EEAT, the extension calculates a modelled AI visibility probability. This score reflects how likely a page is to be usable by AI systems for summaries, answers, and generative search responses. The AI visibility score considers: • Content depth and answerability • Structured data and machine readability • Prompt-style responsiveness (questions, definitions, instructions) • Authority contribution derived from EEAT • Page type weighting This score is not a ranking prediction. It is a visibility indicator designed to highlight strengths and weaknesses from an AI consumption perspective. Structured data and schema analysis The extension detects and evaluates structured data on the page, including: • Article schema • FAQ schema • Organization schema • Product schema • Breadcrumb schema Schema is assessed based on presence and count, not markup volume. This reflects how structured data contributes to machine clarity rather than implementation complexity. Content depth and clarity signals EEAT Score & AI Visibility evaluates content depth using word count thresholds and visible text extraction that removes navigation, headers, footers, and scripts. This ensures analysis focuses on the actual page content rather than boilerplate. The extension also checks for FAQ-style patterns and prompt-responsive formatting, which are increasingly relevant for AI-driven search. How it works" • Open any webpage in Chrome • Click the extension icon • Select “Scan Page” View EEAT and AI visibility metrics instantly The extension analyzes only the currently viewed page. It does not follow links, crawl additional URLs, or access browsing history. Designed for page-level SEO analysis This extension is intentionally scoped to single-page evaluation. It does not: • Crawl entire websites • Replace full SEO audit tools • Provide ranking guarantees • Modify page content • Submit data externally Instead, it complements broader SEO workflows by allowing fast, repeatable evaluation of individual pages during content reviews, audits, or QA processes. Who should use this extension EEAT Score & AI Visibility is designed for: • SEO specialists and consultants • Content writers and editors • Technical SEO professionals • Digital marketing teams • AI search and visibility researchers • Agencies performing page-level audits It is especially useful for reviewing: • Blog articles • Landing pages • Service pages • Product pages • Educational content • Editorial content Free SEO tool, no account required This is a free SEO analysis tool. • No sign-up • No account • No API keys • No tracking • No ads The extension runs entirely inside your browser and performs all calculations locally. Privacy and permissions EEAT Score & AI Visibility is built with privacy by default. • All analysis runs locally in your browser • No data is collected, stored, or transmitted • No external requests are made • No user behavior is tracked The extension only requests the minimum permissions required to analyze the active tab when you click “Scan Page”. How scores should be interpreted EEAT and AI visibility scores are modelled indicators, not absolute judgments. They are designed to: • Highlight strengths and weaknesses • Support SEO and content decisions • Provide consistent comparisons between pages They do not: • Guarantee rankings • Predict Google positions • Confirm AI inclusion Search visibility depends on many factors beyond page-level signals. Why EEAT and AI visibility matter together EEAT principles have long influenced content quality assessment. AI-driven search systems amplify this by prioritizing: • Clear answers • Structured information • First-hand signals • Trustworthy sources By combining EEAT scoring with AI visibility modelling, this extension helps bridge traditional SEO analysis and emerging AI search behavior. How this tool fits into a broader SEO workflow EEAT Score & AI Visibility is best used alongside: • Full site crawls • Technical SEO audits • Keyword research tools • Content strategy planning • Editorial QA processes It provides fast, page-level insight that complements deeper site-wide analysis. Limitations and transparency To remain lightweight and privacy-safe, this extension does not: • Read server headers beyond visible HTML • Detect off-page signals • Evaluate backlinks • Analyze site-wide consistency These limitations are intentional and align with the extension’s scope. Updates and ongoing development The scoring model and logic are actively maintained to stay aligned with evolving SEO and AI search patterns. Updates focus on: • Improved scoring accuracy • Better schema handling • Clearer AI visibility modelling • Stability and performance About the creator Created by Ian Bann, SEO strategist and founder of SEOshifter. Summary EEAT Score & AI Visibility is a free, page-level SEO Chrome Extension built for professionals who want clear, structured insight into content quality and AI search readiness. It focuses on: • EEAT analysis • AI visibility indicators • Structured data evaluation • Content depth and clarity All without tracking, accounts, or external data collection.